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Grow your agency’s revenue and profits with clarity and accountability.

REGISTER TODAY 7 DAY TRIAL

REGISTRATION IS OPEN FOR A LIMITED TIME

Registration closes on August 31. Don’t let another quarter of low agency growth occur. Join The Better Way today!

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Are you ready to achieve organic growth at 2x the national average?

The Better Way Agency provides you with the tools you need to run your agency with purpose. This web-based, members-only training program gives all agency team members simple strategies to get great results, be more profitable and have a lot more fun!

The way to change is The Better Way Agency.

WEB-BASED TRAINING

Customized modules for each member of your team.

PERSONALIZED COACHING

Monthly one-on-one coaching to keep you focused.

ACCOUNTABILITY

No more excuses, only great results.

Running an independent insurance agency isn’t easy. Most days, the average agency leader is torn between balancing a multitude of administrative tasks and focusing on selling and improving results.

On top of that, the industry is growing and changing, and fighting commoditization, increased competition and digital disruption can create even more stress and uncertainty in the business.

What if there was a way to stop spinning your wheels and to truly differentiate your agency?

Coaches

The Better Way Agency, Inc. is a joint effort of coaches from Sitkins Group, Inc. and Angela Adams Consulting, Inc.

Roger Sitkins

Chairman & CEO
Sitkins Group, Inc.

Brent Kelly

Vice President
Sitkins Group, Inc.

Angela Adams

President
Angela Adams Consulting

Missy Bishop

Consultant
Angela Adams Consulting

Angela Painter

Consultant
Angela Adams Consulting

Margaret Stahl

Consultant
Angela Adams Consulting

Tammy Wickard

Consultant
Angela Adams Consulting

Steps to The Better Way Agency

AGENCY RISK ASSESSMENT

Complete and set a baseline to measure your progress.

CONNECT WITH COACH

Monthly one-on-one call to prioritize and stay focused.

PROGRESS REVIEW

Six-month check in and set next steps.

Philanthropic Efforts

10% of all registrations to The Better Way University are donated to the Risk Management/Insurance Program at Florida State University. 

"I’m a fan because I know the strategies you promote work. I have seen parts of what you preach succeed throughout my career but never all done at once. Putting all these pieces together is the strength and uniqueness of your approach. Each action enhances and reinforces the others."

Mick Fowler
Michigan Agency Network

"The Better Way program was awesome for us. I learned so many things from Roger and the team and it made a nice impact on our 2017. Our goal was to learn as much as possible in a one year period and implement it. We completed the year and I would call it a success. "

Mike Chapman
Brown & Brown

Pricing Options

Both plans include: A monthly 30-minute phone call with your Better Way Coach, Subscription to the Better Way University that includes training modules for all levels of the agency, Bimonthly Webinars, Guaranteed/Locked in Lifetime Pricing

7 Day Trial

$0.00

Try it before you buy it. No credit card required.

REGISTER TODAY

Six Payments

$497.00

MONTHLY

REGISTER TODAY

One Time Payment

$2,982.00

ONE TIME

REGISTER TODAY

The Sitkins Promise
100% Satisfaction Guarantee

  • Multiply Agency Value
  • Increase your revenue per sale
  • Increase your closing ratio
  • Increase agency efficiency
  • Develop dynamic carrier relationships
  • Unlock premier retention rates
  • Develop new skills of differentiation
  • Discover ways to keep pipelines full
  • Learn the secret to replicating success
  • Improve agency culture

Still have questions?

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